Greg Alder, master of digital marketing and social media, was in Uralla on 29th June to run a workshop on mastering the digital platforms that are so much a part of our modern lifestyles and businesses.
"The workshop was attended by an enthusiastic group of forward-thinking community group members and local business owners, including staff from Angus Australia, and a few local farm based tourism operators,” said Karen Zirkler, Executive Officer with Southern New England Landcare.
“Participants learnt how to integrate and coordinate their online and social media presence, while also exploring why some social media posts go viral, the what and how of Facebook ads, how to attract more fans on your business page, and so much more," she said.
"Greg's presentation was very engaging, and he was even able to spend a little time with individuals to help them with their particular online questions," she said.
Greg Alder has handled brand communications for famous brands around the world. His company manages more than 50 social media profiles for clients. Some of his posts on social media have been viewed by over a million people.
This event was presented by Southern New England Landcare Ltd and was part of the $25 million of National Landcare Programme investment to boost farm gate productivity and improve environmental health across NSW.